Posts in Video Marketing
How to Establish Yourself as a Thought Leader in Real Estate Using Marketing and Video

In this episode of Watch Time presented by Flex Media, we welcome back Roman Soyko, owner and real estate developer at RS Professional Homes. Roman shares with us how he was able to use marketing, thought leadership and video to establish himself as an authority in his space. He talks about how he got into podcasting, social media, and created a course on real estate investing. Roman also discusses how he leverages Instagram and Facebook to find and sell properties, and how his business has changed over the years. Tune in to learn from his experience and insights.

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The Ins and Outs of the Video Production Process: A Cinematographer’s Perspective

In this episode of Watch Time, our host Bill Baraona interviews Josh Lawhorn, Lead Cinematographer and Editor at Flex Media, to explore the video production process when working with a video marketing company. Josh shares his experiences and insights gained from his role as a main point person in the field. From staging equipment to capturing interviews and footage, this episode covers the basics of the production process, offering listeners a behind-the-scenes look at working with a video production company.

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Inside Video Production: What to Expect When Working with a Video Marketing Company

On episode 36 of Watch Time, we explore the video creation process and what to expect when working with a video production or video marketing company. Join our hosts Kathie Tayler and Bill Baraona as they take you through each step of the video creation process, from the initial discovery meeting to the final product delivery and implementation.

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Revolutionize Your Trade Show Game with Video

On Episode 35 of Watch Time, our guest is Jim Cermak, the host of Trade Show University. Jim has planned or exhibited hundreds of trade shows over the last 30 years and is passionate about helping exhibitors and show organizers get the most ROI from their trade shows. In this episode, Jim shares his expertise on the power of video in trade shows, explaining how it can grab attention, draw attendees into a conversation, and deliver your message effectively. He also discusses the challenges that companies face in creating effective trade show videos and offers valuable tips on how to overcome them. With the return of live events and face-to-face interactions, Jim's insights are more relevant than ever. So, join us as we learn from Jim and discover how to create compelling trade show videos that capture attention and drive results.

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Creating DIY Video Content: The Importance of Know, Like, and Trust (Episode #32)

In this episode of Watch Time, we talk with Brian Butkowski, founder and principal brand strategist at Bomb Image. Brian shares with us how he creates DIY video content for his brand, and how it has helped him grow his network while promoting his clients.

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Why is Video Expensive?: A Comprehensive Guide to Video Pricing – Part 1 (Episode #26)

In this episode of Watch Time, we discuss what goes into making and video and how we determine pricing for some of our projects. We also discuss some common misconceptions when it comes to time and cost when working with a video producer or video marketer.

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Making Videos More Engaging: What we Learned After Reading Building A StoryBrand (Episode #24)

In this episode of Watch Time, we discuss Donald Miller’s book Building a Storybrand and how we plan to use his seven principles to help improve our videos, website, and marketing materials.

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Tips for Using Video to Sell Remotely (Episode #23)

In this episode of Watch Time, we discuss how you can start using video to sell remotely using email and Zoom. We will talk about some of the strategy and production tactics you need to consider when creating your own content. If you have been looking for a way to remotely reach your prospects and grab attention then this episode is for you.


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Marketing and Hosting Your Virtual Events (Episode #22)


In this episode of Watch Time, we interview Jim Cermak, Host of The Trade Show University Podcast. We had the opportunity to sit down with Jim and discuss how you should lay out a virtual events, some platforms to consider using, and what you can do if you attend a virtual event to get the most out of your experience.

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Video Marketer VS. Video Producer: What’s the Difference? (Episode #21)

On today’s episode of Watch Time, we’ll discuss a video production company vs a video marketing agency and how the difference between them may affect the return you see on your investment.

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How to Turn your Videos into New Marketing Content (Episode #20)


In this episode of Watch Time, we interview Patrick Zangardi, President of Zangardi Studio. We had the opportunity to sit down with Patrick and discuss how to repurpose videos that you currently have and how to turn them into other forms of digital marketing content.

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Creating Video Content for your Business using Zoom (Episode #18)

In this episode of Watch Time, we discuss how you can start using Zoom to create different types of video content for your business. We will touch on why it’s a great tool for content creation as well as different types of videos you can start creating today. Stick around until the end so you can learn how to start generating more leads and closing more sales with Zoom.

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3 Areas for Upping your Zoom Game to Help you Close More Deals (Episode #17)

In this episode of Watch Time, we talk about three areas you should focus on if you want to look better and be more memorable on your next Zoom call. Make sure to stick around until the end to get four additional pro tips that will help you stand out from your competition.

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Using Video to Build a Brand in Real Estate Investing (Episode #15)

In this episode of Watch Time, we interview Roman Soyko, real estate investor, and CEO of RS Professional Homes. We had the opportunity to sit down and talk with Roman and discuss how he uses video in his marketing strategy to sell more homes and connect with other sellers to find new deals.

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Getting Started with GoPros (Episode #14)

In this episode of Watch Time, we interview video creator Nathan Rafter, who runs a video marketing agency in southern Florida. Nathan has years of experience producing videos and helping clients create social media and television ads that drive sales and convert viewers into customers.

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How to use your downtime to become better at video marketing (Episode #4)

Even though things may look meek for the health of many and our global economy that doesn’t mean that you should just sit and stream movies or play video games with all of your free time. It may sound cliche but when life gives you lemons make lemonade or Arnold Palmers.

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Video Platforms to Help Boost Your Business (Episode #2)

In this episode of Watch Time, we will give an overview of the different video platforms available to boost your business. We will discuss the various video types that you can use on those platforms as well as some compelling stats to demonstrate the power of video in online marketing. Tell us what you want to hear us discuss on an upcoming episode. Email info@flexmediacle.com with your questions and requests.


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Why is Video and Important Marketing Tool (Episode #1)

In the first episode of Watch Time, we discuss the importance of using video as a marketing tool. We will discuss how video has changed from just broadcast only to now include narrowcasting. We will talk about different uses for video today on a variety of platforms. We will also tell you why this podcast is called Watch Time and what key things you should be looking at when evaluating the performance of your videos.

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